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Spotify ‘Bulgarian’ scam fuels call from MMF for user-centric licensing debate

The ‘Bulgarian scam’ on Spotify, revealed earlier this week by MBW, allegedly involved an entity uploading a collection of sub one-minute tracks to Spotify; then arranging them into a few playlists.

Devices tied to Premium Spotify accounts were then used to stream those playlists round the clock: even at a monthly cost of nearly $12k for 1,200 accounts, the potential revenues paid out from those streams could be $288k or even more.

Anyway, music managers body the MMF thinks the revelation of the scam should reignite discussion within the music industry about a switch to ‘user-centric’ licensing for streaming services.

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