Lead: The price of a subscription service sits at a psychologically attractive $£€9.99 monthly fee and that helps hook users. The problem, however, is that this price point solidified in the […]
Category: Reports-Old
Posted inInsight Reports, Reports-Old
Music Ally Report 396 – A “Bloody Fortune”
Lead: Secondary ticketing is seen as fleecing the fans (according to its critics) or providing a valuable service that ticketing companies can’t or won’t offer (according to its supporters). Beyond that, […]
Posted inInsight Reports, Reports-Old
Music Ally Report 395 – Brand New
Lead: Digital is proving both curse and blessing for music and brands. On the one hand, it allows younger consumers to become invisible. On the other hand, the push for […]
Posted inInsight Reports, Reports-Old
Music Ally Report 386 – SoundCloud: all systems Go
In our cover feature we pick apart SoundCloud’s move into subscriptions. It has been a long – and often tense – journey to go from a free UGC platform to […]
Posted inReports-Old, Sandbox
Sandbox 153 – Data DIY
Lead: DIY has a long tradition in music, but the focus has tended to be (from punk, through indie, hip-hop and grime) around how the music was disseminated. The latest […]
Posted inInsight Reports, Reports-Old
Music Ally Report 385 – Clan They Kick It
In our cover feature we look at the staggering success of Finnish gaming company Supercell and, rather than rub it in the music industry’s face, we consider precisely how artists […]
Posted inReports-Old, Sandbox
Sandbox 152 – Hell to Pay
Lead: At the turn of the century, the industry’s reaction to P2P was to try and sue or arrest filesharers. Today a different approach is being taken by companies who […]
Posted inReports-Old, Sandbox
Sandbox 151 – Segment to Be: Super-Targeting Fans
Lead: Spotify and Pandora are now opening up to let acts and their marketing teams find out who their biggest fans are and directly contact them with rewards. Meanwhile platforms […]
Posted inReports-Old, Sandbox
Sandbox 145 – Window Shopper: The New Wave of Windowing
Lead: In the “old days” (i.e. five years ago), big albums would have been kept off streaming services in other to push download and CD sales. Today windowing is often […]
Posted inReports-Old, Sandbox
Music Ally Sandbox 144 – Block Around The Clock
Lead: Ad-blocking software is nothing new but when Apple starts to allow it for iOS9 devices then everyone needs to sit up and pay attention. Way beyond the undermining of ad-funded services’ business models, the impact for the music industry could be huge – with analytics and online metrics at risk of becoming close to useless. We speak to those engaged in the music industry’s latest game of whack-a-mole to ask them what it means and what, if anything, can be done about it.
Posted inAnalysis, Insight Reports, Reports-Old
Music Ally Report 377 – Unsafe harbour?: sink or swim for digital music
Our cover feature looks at why the PRS/SoundCloud legal tussle is a foreshadowing of the single biggest issue that will impact on the digital music industry next year. At the […]
Posted inReports-Old, Sandbox
Sandbox 143 – Data Driven
Lead: The live music business has not been turned on its head by digital in quite the same way as the record business has – but it is really starting […]
